Narrow Positioning For Rapid Growth

McMillan Dubo Law Group is one of the only law firms in western Canada that specializes in the legal needs of financial institutions – providing experienced counsel and a full suite of services specific to the needs of lenders.

The partners of McMillan Dubo turned to Communication Solutions, before creating their company, to explore their vision and their positioning in the legal marketplace. We created a brand strategy and website to launch the firm and then supported its growth with e-marketing solutions including blog posts, e-newsletter and social content specific to the firms’ expertise and narrow positioning.